SALESFORCE MARKETING-CLOUD-CONSULTANT EXAM QUESTIONS ANSWERS, TEST MARKETING-CLOUD-CONSULTANT DUMP

Salesforce Marketing-Cloud-Consultant Exam Questions Answers, Test Marketing-Cloud-Consultant Dump

Salesforce Marketing-Cloud-Consultant Exam Questions Answers, Test Marketing-Cloud-Consultant Dump

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Salesforce Marketing Cloud is a powerful marketing automation tool that enables businesses to engage with their customers across various channels such as email, social media, mobile, and web. As a Salesforce Certified Marketing Cloud Consultant, you will be responsible for implementing and managing the Marketing Cloud platform for your organization or clients. To become certified, you need to pass the Salesforce Marketing-Cloud-Consultant Exam.

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Salesforce Certified Marketing Cloud Consultant Sample Questions (Q61-Q66):

NEW QUESTION # 61
A customer wants Sales Cloud users to create and send Marketing Cloud emails.
Which two recommendations should the consultant make? (Choose two.)

  • A. The consultant should enable deep linking in Marketing Cloud Connect configuration.
  • B. Each Sales Cloud user should have a System Administrator Profile and a Role at the top of the Role Hierarchy.
  • C. The consultant should enable the Create Email feature on the user Profile in Sales Cloud.
  • D. Each user should have a one-to-one relationship between the Marketing Cloud user and the Sales Cloud user.

Answer: A,D


NEW QUESTION # 62
A consultant is configuring Marketing Cloud Connect in Marketing Cloud. The customer requires that integrated users only have access to Sales Cloud data visible to them in their Salesforce account.
How would the consultant ensure that this requirement is met?

  • A. Create a User in Sales Cloud with a System Administrator Profile.
  • B. Ensure that the User has the correct profile in Marketing Cloud.
  • C. Ensure that the User is assigned as System Administrator in Sales Cloud.
  • D. Check the Scope by User box in Marketing Cloud.

Answer: D


NEW QUESTION # 63
ABC Company has a requirement to create a distinction between marketing and transactional emails in terms of From Name and IP Address for reputation purposes.
Which two actions should ABC Company take in order to create Send Classifications? (Choose two.)

  • A. Define custom Reply Mail Management.
  • B. Define a Subscriber - specific From Name.
  • C. Define a Sender Profile.
  • D. Define a Delivery Profile.

Answer: C,D


NEW QUESTION # 64
A customer has a robust Sales Cloud org with several custom objects. Historically, they have created complex reports, referencing many custom objects, to target subscribers and exported them to another email system for deployment. With the implementation of Marketing Cloud Connect, the customer wants to simplify the sending process using Marketing Cloud with as little additional setup as possible.
What should a consultant recommend to meet this criteria?

  • A. Sync all custom objects to Marketing Cloud and recreate the reports for sending.
  • B. Continue to build reports in Sales Cloud and import it to Marketing Cloud for sending.
  • C. Continue to build reports in Sales Cloud and select the reports in Marketing Cloud.
  • D. Create a Journey and use Salesforce Data and the Reports object as the Entry Source.

Answer: C

Explanation:
Marketing Cloud Connect allows users to send emails directly to Salesforce Report audiences without needing to sync all custom objects into Marketing Cloud. This method minimizes setup and allows continued use of existing Salesforce reports.
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Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - Marketing Cloud Connect: Send to Salesforce Reports
# "Use Salesforce Reports as an audience for sends from Marketing Cloud without syncing all Salesforce data." Source: Salesforce Help - Marketing Cloud Connect Overview
# "Marketing Cloud Connect enables sending emails to Leads, Contacts, Campaigns, and Reports directly from Marketing Cloud."
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NEW QUESTION # 65
Northern Trail Outfitters injects outcomes into Journey B based upon email engagement in Journey A.
Which method would facilitate this solution?

  • A. In Automation Studio, query activity engagement on Journey System Data View for email send in Journey A; Use resultant data extension for Journey B injection.
  • B. In Journey A, engagement split followed by Update Contact Activity to Boolean field on an engagement data extension; Query engagement data extension for Journey B injection.
  • C. In Automation Studio, use verification activity to verify engagement or email in Journey A; Query engagement data extension for Journey B injection.
  • D. In Journey A, engagement split email send. In Automation Studio, query_ Journey Activity data view for the Engagement Split Result Boolean field; Use resultant data extension for Journey B injection.

Answer: B

Explanation:
The best method is:
* Use an Engagement Split in Journey A to identify engagement.
* Use Update Contact Activity to update a Boolean field in a Data Extension based on the engagement result.
* Later, query this updated engagement Data Extension to inject subscribers into Journey B based on their behavior.
This avoids relying directly on querying system data views and enables near-real-time, easy-to-manage segmentation.
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Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - Update Contact Activity in Journey Builder
# "Use Update Contact Activity to update attribute values for contacts during a journey based on behaviors such as engagement." Source: Salesforce Help - Journey Builder Engagement Split
# "Engagement Split evaluates engagement (open, click) and can trigger updates to data for further automation."
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NEW QUESTION # 66
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